Posts by The Coaches
Unopened Email
If you are a coach with a mailing list, then you know how frustrating it is when you send an email campaign and no one opens it! Here are a few things to take a look at: You have a Dead List Often when we begin to send emails, we invite friends and family to…
Read MoreStrategies to Get Past a Gatekeeper
A gatekeeper is someone who controls access to a decision maker. Coaches often find themselves stuck at the gate, unable to have a conversation with the person who can actually give the “green light” and hire them. Here are a few strategies to get past a gatekeeper and get in front of the right person…
Read MoreBuilding a Solid Support System for Your Coaching Business
Now, as the proud owner of your coaching business, building a support system is paramount. Whether it’s seeking guidance from experts in unfamiliar territories, brainstorming with innovative minds, or relying on emotional support and accountability, assembling a robust support team is key to staying on course and realizing the coaching business of your dreams. Discovering…
Read MoreDefining Your Client’s Transformation Journey: A Guide for Coaches
Success as a coach is intertwined with the success of your clients, making the definition of their transformation journey a pivotal aspect of your coaching practice. By understanding your ideal client and mapping out their journey, you can design a tailored path leading them from challenges to solutions. This foundational step is crucial before crafting…
Read MorePodcasting for Coaches
Podcasting can be a powerful tool for coaches! There are a lot of benefits to hosting a podcast to grow your coaching practice and here are a few: Authority and Credibility You are already an expert at coaching. Chances are you are also an expert in a specific niche or industry, too. Delivering great content…
Read MoreBefore You say “Yes” to a Speaking Engagement
A speaking engagement is a great way to build your reputation as a coach and thought leader. You can showcase your talents, prove your expertise and increase your name brand recognition. Once you have identified your presentation topics, you can create multiple presentations to fill any lengths of time someone may request. But before you…
Read MoreCreating Marketing Content
Creating marketing content is often a huge challenge for coaches. It can be time consuming to find or create enough content to consistently engage your audience. Your content must be relevant and current. Having a toolbox of resources to get ideas for new content will make your life easier! Here are some types of marketing…
Read MoreHow Coaches should Prepare for a Networking Event
Preparing for a networking event can help coaches make the most of their time as they market themselves and their coaching practice. They will make better connections with potential clients and build relationships with referral partners. Here are some things to do to prepare for your next networking event: Set a Goal Determine the outcome…
Read MoreHow to Gain More Testimonials
Testimonials are important to coaches. They help establish credibility by endorsing your coaching services and providing potential clients insight into their experience. Testimonials can be used in a variety of ways to market your business, and they “speak” on your behalf. Here are a few ideas on how to gain more testimonials for your coaching…
Read MoreHold your Coaching Clients Accountable
How do you hold your coaching clients accountable? It happens: a client shows up without having fulfilled their commitment from the last coaching session. What do you do? What CAN you do? Address it Now For starters, address it right away. Ask some probing questions such as: 1) What happened that caused them to not be…
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